About

Hi, and welcome to Euston, Do You Copy?.

I’m Johnny Cullen, and Euston Do You Copy? is my freelance copywriting business. Here you can discover:

1. Why your business should hire me - the big question answered
2. What copywriting services I provide - online, SEO, social media, print
3. Who my clients are - from major brands to up-and-coming regional firms
4. What my clients think of me - read 16 testimonials
5. How to get a sample of my copywriting - and see some client results
6. How much I charge - and when I’m available to start work for you
7. How to get a free copywriting quote -  just tell me what you need and when
8. What my professional background is - and how it can benefit your business
9. What’s on my blog - copywriters, cocktails, 70s footballers (and much more)
10. How to contact me - by phone, email, Twitter and LinkedIn

If you’d like to chat copywriting, then please contact me today. Right then, here’s all the important information you’ll need in ten handy questions:

1. Why should I hire you?

Because I write profitable, persuasive and engaging copy that can help:

• Boost your sales leads – with compelling, customer-focused, benefits-led copy
• Drive your genuine business inquiries – by giving your customers clear and concise buying information (and ditching the jargon)
• Make your business easier to find on Google – with intelligent Search Engine Optimisation (SEO) and effective online advertising
• Increase your conversion rates – you’ll get engaging web copy that encourages an immediate response
• Build your reputation – both online and offline, through cost-effective Public Relations and targeted social media

Together we’ll make sure your business talks to the right people, at the right time, and in the right way. We’ll give your customers all the information they need to choose your business – and forget your competition.

My copywriting style is direct, friendly and informative. It’s the best way I know to persuade people to buy more of whatever it is you’re selling.

To find out more, please contact me today.

2. What copywriting services do you provide?

As a Euston, Do You Copy? client you’ll get proven experience and expertise in every kind of online and print copywriting.

Online includes all your: website copy; Search Engine Optimisation (SEO); email marketing; downloadable PDFs; social media campaigns; LinkedIn profiles and groups; blogging; online adverts (Pay-Per-Click through to banner adverts).

Print covers all your: corporate brochures, magazines and general publicity materials; Direct Mail; print adverts; editorials; advertorials; press releases.

Want to learn more? Then just contact me today.

3. What kind of copywriting clients do you have?

I’ve written copy for big brands like the BBC, Casio, HarperCollins, The National Youth Agency, NFU Mutual, and Orange.

And I’ve also written copy for a wide range of legal, insurance and professional service firms. These include: Advantage Business Angels; AmTrust Europe; Anthony Collins Solicitors; B1 Residential; DAS; Novae; Slade Legal; Spratt Endicott Solicitors; Skape; and Visceral Business.

To find out how I can help your business, please contact me today.

4. What do your clients think of you?

You can find out yourself on the testimonials page.

5. What about a selection of sample work?

If you’d like to see some examples of my copywriting, just contact me today.

6. How much do you charge?

That depends on what kind of copywriting project you’re interested in. To find out more about my rates and availability, please contact me today.

7. How can I get a free copywriting quote?

For your free copywriting quote, just contact me today.

8. What’s your professional background Johnny?

Before becoming a copywriter, I worked in Business Development for five years and Public Relations (PR) for three.

These jobs taught me invaluable lessons about how to win customers, and how to grow existing customer accounts. Working in Business Development and PR also taught me:

• How business works in the real world
• Why effective business copywriting is so rare – and so powerful
• What customers really want from PR and marketing campaigns
• Why most business communications fail
• Why you must measure and test every piece of PR and marketing you do

If you want me to share these insights with you, just contact me today.

Along the way I’ve picked up a few useful qualifications too. I’ve got an English degree from the University of Oxford, and a Post-Graduate Diploma from the Chartered Institute of Public Relations.

9. What’s your blog about?

In a nutshell, it’s about why copywriting is great news for any business. There are copywriting hints, tips and secrets you can use yourself at work. You can read interviews with some of the world’s top copywriters – and learn practical lessons directly from the masters.

There are lots of suggestions for how and where you can get creative inspiration. My influences include Milton, Hemingway, and the Shoot Annual 1976. Expect a mix of cultural styles from across the world – plus cocktails, 50s comic books and the occasional dance floor classic.

You can read my latest blog post here.

10. How can I contact you?

You can ring me, email me or connect with me on LinkedIn. For all the details, please head over to the contacts page.

NB: All content on this site is the copyright of J. Cullen 2011.