Tag Archives: steve harrison

What Makes Top Copywriters Tick (and Why)? Part Five: Mike Reed

Want to win big clients and a bag of awards? Looking for practical tips on high impact copywriting? Keen to harness the power of ruthless editing? Then meet award-winning freelance Copywriter and Creative Director Mike Reed. Mike’s work has won … Continue reading

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What Makes Top Copywriters Tick (and Why)? Part Two

Want to be a great copywriter like Ogilvy, Bernbach or Gossage? Prepared to work late into the night to write that killer text? Tired of hearing that classic copywriting is finished? If you’ve answered “yes” to these questions, then this … Continue reading

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The “Mad Men” Guide to Super Cool Copywriting

Take a lesson in style from the original Dapper Don. . . Set on Madison Avenue in the 1960s, “Mad Men” has got the lot. Glamorous copywriters, evil account handlers and enough cocktails to fuel a thousand illicit adventures. The … Continue reading

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